The purpose of this article is to provide you with a step-by-step guide to setting up and changing the orientation of product caps. We also highlight the reason for using product caps as well as the benefits.
What Are Product Caps?
A product cap allows a space planner to stack a product above or below a front-facing product. Product caps are used to optimise available shelf space by placing products on a top orientation.
When an item is laid on top of another item in a different orientation, it’s called a layover.
In the image below, we have placed product caps underneath (or at the bottom) of the first two Rice Krispies boxes.
Benefits of Product Caps
Product caps benefit retailers by increasing the days of supply – the amount of time it takes to sell a product on the shelf. This allows merchandisers to replenish shelves less often. It also provides a more pleasant shopping experience for your customers.
You can also use product caps to manage the expiry dates of your products. It is common industry practice to place products that expire first at the front of the shelf so shoppers purchase them first.
You can only use product caps for solid, regular-shaped products such as cereal boxes as you can stack them on top of each other.
You should not use caps to merchandise products such as chips and canned vegetables.
Setting Up Product Caps
To add a product cap, first, double click on your chosen product on your gondola and select ‘Product Attributes’ from the ‘Product Properties’ window that opens.
Next, change your Target caps to the desired number. Also, select whether you want the cap to appear at the top or bottom of the product.
Changing The Orientation Of Product Caps
To change the orientation of your product caps, first, click on the drop-down menu in the ‘Orientation’ section.
Here, you have a choice between ‘Front’, ‘Side’ and ‘Top’. You can choose to tilt your product to the right or left. If you don’t want to tilt your product, select ‘None’.
Select ‘Apply’ and ‘OK’ to confirm your changes.
Should the above steps not work for you, please create a support ticket and DotActiv support will assist you in uncovering the issue.